Lifestyle
SYNC
Creating a contemporary pet nutrition brand defined by strategy, precision, and a quiet sense of design intelligence.
Hospitality
Annabel’s
Extending Mayfair’s most storied club into objects of desire through richly crafted, collectible packaging.
Fashion
Sabyasachi
Translating India’s craft heritage into a contemporary, high-fashion narrative of maximalist elegance.
Fashion
Jimmy Choo
Defining a clear, modern luxury language that helped propel a boutique shoemaker into a global icon.
Fashion
Victoria Beckham
Distilling a celebrity brand into a confident, editorial identity with crisp messaging and restraint.
Fashion
AllSaints
Fusing music and fashion to build an attitude-led brand system that reset the British high street.
Travel
Certé
Creating certainty in travel through a members’ brand built on discretion, access and taste.
Jewellery
Âme
Reframing fine jewellery with cultured diamonds and a new, design-first expression of ‘new luxury’.
Retail
Fabric of Society
Curating next-gen luxury where culture, street and design meet in a tightly edited retail world.
Interiors
Nôsa
Bringing accessible luxury to the home with a calm, architectural identity and considered digital experience.
Fashion
La Perla
Expressing Italian sensuality with a cinematic, integrated approach across brand and communications.
Interiors
Poggenpohl
Elevating modern German craft with a minimalist social and digital system tuned to design lovers.
Wellness
Ridge Club
Positioning data-led, Swiss health management as a private luxury service for UHNW lives.
Property
Elsewhere Sports Club
Branding the sporting heart of a 250-acre Alexandria masterplan, taken to market before the first home was sold.
Retail
MWAZ
Launching a Riyadh concept store that merges fashion, culture and entertainment with international polish.
Fashion
Kōraru
Introducing ‘circular luxury’ in swimwear with a brand that feels slow, sensual and sustainably modern.
Watches
Pro Hunter
Crafting a contemporary watch house with a precision-led visual world for collectors.
Fashion
Noushella
Building a womenswear brand around positive psychology and modern Middle-East sensibility.
Property
24 Cornhill
Balancing monumental heritage with contemporary calm for a landmark City development.
Property
Elsewhere Padel Academy
Brand architecture and naming for the first sporting sub-brand to be given its own identity inside the Elsewhere system.
Accessories
Aspinal of London
Crafting an English elegance campaign to compete globally in accessible luxury.
Security
Banham
Treasuring British craft skills - positioning a century-old maker as a British luxury security brand.
Fashion
Lisou
Scaling a print-driven fashion brand through strategy, content and high-return digital marketing.
Wellness
e-LINE Orthodontics
Repositioning a Harley Street orthodontic practice as a private, personal service built on luxury, authority and innovation.
Corporate
IBC
A discreet corporate identity that raises perceived value and experience across all touchpoints.
Fashion
Savannah Miller
Elevating British bridal with a bohemian-luxury voice and a social-led content system.
Retail
Bloomsbury
Honouring British heritage retail with a refined identity and crafted packaging suite.
Fashion
British Fashion Council
Showcasing the best of British fashion with a ceremonial identity for an industry audience.
Drinks
Bandida
Elevating ultra-premium mezcal with a distinctive visual world and ‘Only Pure Thoughts’ positioning.
Jewellery
Liliana Guerreiro
Repositioning Portuguese filigree for the modern luxury market — quiet strength, precise form.
Ecommerce
Aashni + Co
A boutique ecommerce and identity that blends London minimalism with couture richness.
Security
Banham
Luxury website design for a century-old business, with the brand rather than the product specification at the centre of the digital experience.
Jewellery
Otiumberg
Turning distinct, demi-fine design into measurable growth with precise performance and brand clarity.
Hospitality
Boujis
Designing a nightlife brand that balanced Deco elegance with a playful, A-list energy.
Ecommerce
Fabric of Society digital marketing
Driving Gen-Z luxury growth through content, performance and editorial commerce.
Fashion
Claudia Schiffer
Evolving an icon into a designer brand with a warm, editorial campaign language.
Interiors
Haddon
Democratizing luxury interiors with a Shopify-led brand built on craft, clarity and trust.
Architecture
Fraem
A restrained, architectural identity for tailored window systems - controlled simplicity as a brand idea.
Fashion
Echo New York
Reframing a century of print and pattern into a modern, art-led fashion brand platform.
Security
Banham lead generation
Elevating a heritage security brand through strategy, storytelling, and a campaign system built for modern luxury audiences.
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