La Perla

Adding grace and movement to the La Perla brand through a fully-integrated approach

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A lit advertising column carrying a La Perla poster under a road bridge, with traffic light trails running past it.
A black and white underwear campaign image, a man in white briefs with the La Perla Underwear wordmark set across the middle.
A woman in pink lingerie standing against a bentwood chair in a window-lit room, with the La Perla wordmark below her.
A portrait seen through misted glass, a woman resting her head against her raised arm.
A black and white portrait of a smiling woman in a black lace bra, her hair falling across her shoulder.
A black and white underwear campaign image, a man in a white long-sleeved top beside the La Perla Underwear wordmark.
A La Perla poster lit in a bus shelter on a city street at night, with traffic light trails alongside it.
Two women in dark lingerie and robes in a window-lit room, with the La Perla wordmark across the frame.
The same lit bus shelter poster at night, framed wider, with the road and the city stretching away behind it.

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